© TSUFIT 2007
Did you catch the American Idol finals last year in between Taylor Hicks and Catherine What’s Her Name? Who won? The one with the best voice? Or the one with the most character?
I’m gon na inform you a secret, something no one ever tells entrepreneurs. It’s not about being the very best! It never ever was. Yet numerous entrepreneurs squander their money and time extoling being the best. “We offer the very best doohickeys …” “We offer the best customer support …” ‘
It’s dopey to extol being the best! Why? ‘Cause
1. Everybody says it.
2. It’s probably not real.
3. We don’t believe you anyhow
However do not worry about it, ’cause
4. We’re not always searching for the very best.
Are they the best? Not 30 years ago when the tune came out and certainly not now. Somehow a geriatric Rod got to wiggle his possessions on American Idol along with Taylor Hicks!
The “It” Factor
In showbiz, there’s an expression “You’ve got ‘it’.” What’s “it”?
The reason they call it “it” is due to the fact that it’s difficult to put it into words. It’s got something to do with charisma, magnetism, the power to hold an audience and bring in. Honestly, Rod Stewart never ever did it for me, but Elvis absolutely had “it”.
Gain Access To Your Inner Elvis
I simply saw a movie about Elvis’ life. Why are individuals so interested by Elvis? Why are they still telling me “Tsufit, I just saw Elvis at a corner store!” when he died prior to Britney Spears was born? Why? Due to the fact that a character that huge never ever dies.
Why was the guy such a star? Was it his look, his personality, his voice, his music? It’s probably all of those things– together with this wonderful thing called “it”, but even with Elvis, it took him a while to discover his inner “it”.
In the movie, a docu-drama (or shlock-u-drama), Elvis strolls into Sun Records, a little Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. Simply another vocalist. A penny a lots.
It wasn’t a quickie, even for Elvis, to discover his original voice. He kept at it and Phillips kept pressing him. Ultimately he did discover it. And the rest is history!
What’s this got to finish with business owners? Everything!
You got ta discover your original voice. You got ta dig beyond the normal. You got ta discover your organization’ personality and then you need to reveal it. You got ta access your Inner Elvis!
누누티비 Do that and watch your star shine.
It’s most likely all of those things– together with this magical thing called “it”, but even with Elvis, it took him a while to find his inner “it”.
In the motion picture, a docu-drama (or shlock-u-drama), Elvis walks into Sun Records, a little Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. It wasn’t a quickie, even for Elvis, to find his original voice. You got ta gain access to your Inner Elvis!